Nissan PH leads Blue Switch Commitment Ceremony

Nissan Philippines today reinforced its Blue Switch initiative through a commitment ceremony at the 10th Philippine Electric Vehicle Summit (PEVS) held at the SMX Convention Center in Pasay City.

Blue Switch was introduced earlier this year, highlighting Nissan’s goal to establish partnerships with various organizations to use electric vehicle technologies in addressing social concerns such as disaster response, climate change, responsible travel, and energy management.

The ceremony was graced Department of Energy (DOE) Energy Utilization Management Bureau Director Patrick Aquino, Electric Vehicle Association of the Philippines (EVAP) President Edmund Araga, eSakay Incorporated Chief Operating Officer Karl Magsuci, Gateway Group Executive Vice President Michael Goho, PESIN President and Chief Executive Officer Jojo Conde II, Gawad Kalinga Executive Director Luis Oquiñena, PDRF Chief Resilience Officer Guillermo Luz, and MAD Travel Co-Founder and Director Rafael Dionisio.

“We are taking our vision to shape a safer and more resilient future for the Philippines through the Blue Switch campaign. We hope to address the needs and enrich the lives of Filipinos by leveraging the unique capabilities of electric vehicles for purposes beyond mobility,” Nissan Philippines President Juan Manuel Hoyos stated.

Nissan also unveiled the new Nissan Leaf at this year’s PEVS. The new Leaf boasts a redesigned, modern exterior and interior design, as well as Nissan Intelligent Mobility features.


Article by Hazel Nicole Carreon and Nissan Philippines